Our unique processes and methods...
The
concept of reciprocal linking is relatively simple: You place
a link to other sites on your site, and those other sites link
back to yours.
For
a handful of links, reciprocal linking is easy to do, and it takes
little oversight or forethought. But a limited number of links can
only provide limited results. The true
benefits of reciprocal linking take place when links are sought
with hundreds (and even thousands!) of other websites.
In
order to get these benefits, an organized, well-managed system must
be used to efficiently harvest the links. We
have developed and fine-tuned our system the right way, by using
it ourselves. We have logged the data for tens of thousands of
automotive sites, and we use that data daily.
In
order to do this work efficiently at that level, we have developed
a complete link harvesting and management system that is unique
in the world of link management. We have our own proprietary data
tools, and our tools will save you money.
A
proper link management system has the following aspects:
- The
universe of sites in a particular industry must be identified
and held in a manageable data system. In some industries with
a large contingent of enthusiasts, like autos, musicians, crafts,
golf, etc., this can often mean tens of thousands of sites. We
use a multitude of methods to drill deep into a category
to find sites.
- The
system must be able to identify and eliminate duplicate listings
and dead sites quickly. For duplicate site elimination, a working
solution is much more difficult than it appears. We have
built our own custom applications to handle the variety of problems
that this presents.
- A well-designed program also determines the most
popular sites
to link to first. Without
sophisticated tools, this
can be a very time-consuming task that most other service providers
simply ignore. We have built our own proprietary applications
that we can use to to determine the relative traffic popularity
and link popularity of a large list of sites. Then we target the
best, first.
- Well-managed
methods must be developed to review the sites in the master database
to determine which sites publicly solicit for reciprocal links.
Then the appropriate linking data must be extracted from those
sites, such as the email contact or the page submission address.
Again, duplication of effort must be prevented. For industries
with thousands of sites, we have teams of surfers that can get
this work done quickly and correctly. We double check.
- A
data-driven application, called a links management system, should
be used to create the actual links pages for a website. A good
application should allow for link imports, manage the email process,
check for broken links, and check for reciprocal links on the
listed sites. We use the best in the industry.
- Many
websites that are willing to link back also use a data-driven
links management system. These sites usually require that you
submit your link information using their online form. A proper
links management system tracks which sites require this. We also
have efficient methods for submitting cleint site information
to these sites.
- Properly
structuring the various email messages that are needed in this
process takes experience to know what works. An improper approach
can result in a very low link-back rate. Also, email scheduling
and link tracking is required to keep from asking for links from
sites that have already linked, or just from asking too often.
An
inadequately designed links management system will break
down when applied to hundreds of links. We have learned this ourselves,
the hard way. Inevitably, the result is either the abandonment of
the project or excess cost due to duplicated and wasted effort.
We've
been there, and we've solved the problems. Now we can use these
tools to the benefit of our clients. Our efficiency saves you considerable
money...Please visit our Pricing page
for more information.
The next page on the tour is:
Linking Myths Debunked
Find
out about reciprocal linking, the right way....Please
tour our site for a complete review of the benefits,
our unique process, our competitive advantage, industry specific programs and
custom services..
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